related articel :
http://www.brandchannel.com/boty_results/global_2005.html
Global top 5
- apple
- skype
- starbucks
- ikea
Something interesting.
- “tiger beer” in Asia-Pacific : it’s tasty?
- “Hello Kitty” in Asia-Pacific : not “Kitty” but “Hello Kitty”
- “Havaianas” in Latin America : what’s this? is this something about Cuba?
- “Cemex” “Bimbo” “Concha y Toro” in Latin America : what?
- “Al Jazeera” in Europe & Africa : Great!
- “Oprah Winfrey” in US & Canada : “Oprah” is a brand!